East Lake Manufacturing (East Lake) is a one-stop shop for high-quality custom metal fabrication, pipe support and powder coating. Its state-of-the-art facility and team of highly skilled professionals enable it to provide top-class steel manufacturing services from design to delivery.

Its comprehensive suite of services, ranging from industrial fabrication, welding, powder coating and metal sales, offer a seamless end-to-end solution. With 20,000 square feet of fabrication space and a vertically integrated approach, the company spares clients the hassle of dealing with multiple suppliers.

The brainchild of Henri and Jane Rietveld, East Lake has transcended from a one-man operation to a full-service fabrication and manufacturing facility servicing the provinces of Canada.

“For 20 years, my father Henri single-handedly served the local community, fueling Calgary’s growth and meeting demands of an industry that requires skilled problem solvers,” says Hank Rietveld, president at East Lake Manufacturing.

Imbibing the values and efficacy brought by the company in the field of manufacturing, Hank and his wife, Laurie, were drawn into East Lake. This ignited a partnership with Henri that would open new avenues at a vast industrial level.

Laurie partnered with Jane to help take over the administrative side of the business and the two haven’t looked back since. As the business slowly grew between 2002 and 2014, it became clear that the company had outgrown the acreage the business had worked out of for 30 years. At this time, Kevin Ham, joined the business to help grow the CNC automation side of the business. The company moved onto an industrial yard in Airdrie, where it is located today.

Under the leadership of Hank and Kevin East Lake experienced a pivotal transition, moving from being a manual labor shop to an automation and advanced manufacturing operation. The integration of various CNC equipment, sophisticated ERP software and a skilled talent pool empowered the team and enabled enhanced efficiency across customer projects.

Every facet of East Lake’s operations is performed by a skilled team of fabricators and Canadian Welding Bureau-certified welders. The shift toward automation positions the company as a reliable partner capable of delivering high-quality products within precise time frames.

The increased reliability of the automated machinery has boosted East Lake’s agility in meeting the evolving client demands across diverse industries. Whether it’s addressing the intricate needs of the oil and gas industry or catering to the demands of large-scale manufacturers, the company consistently exceeds customer expectations.

A standout specialization is its industrial metal fabrication and pipe supports. Utilizing 3D computer-aided design modeling and the latest CNC processing technologies, tight adherence to customer specifications is ensured. This meticulous approach enables the company to conceptualize the plan for prototype development, guaranteeing highly accurate and repeatable parts while cutting and bending. Leveraging cutting-edge robotic welding cells further reduces production errors and facilitates a rapid response to requests from customers.

We pride ourselves on providing custom, short-run fabrication services promptly in an industry where tight deadlines are of second nature

“We pride ourselves on providing custom, short-run fabrication services promptly in an industry where tight deadlines are of second nature,” says Laurie Rietveld, director of human resources at East Lake Manufacturing.

A notable instance where it showcased the ability to tailor solutions promptly was when a prominent truck manufacturer faced daunting challenges in meeting strict timelines due to delays in the supply of products to their assembly line. Through East Lake’s in-house capabilities, the client received ready-to-install products on time. This resulted in the fulfillment of their supply chain demands, garnering the trust and loyalty of the customer in the process.

East Lake’s metal sales wing also stocks commonly used steels to support home fabricators and local businesses. Customers can place wholesale or custom orders which can be availed within a week. Additional services like cutting and bending of the materials are provided on demand.

Founded as East Lake Welding Limited four decades ago, its transition to East Lake Manufacturing is a reflection of its commitment to providing a comprehensive manufacturing solution. Leveraging specialized equipment and state-of-the-art technologies, the company continues to deliver unparalleled customer service to businesses seeking efficient fabrication and manufacturing assistance.